Responsive web design is an approach to website development aimed at providing customized and seamless viewing experience on all browsers and screen sizes. This is done by designing a website that adapts to different screen sizes, resolution, and platforms.
As technology continues to advance, businesses face a tremendous amount competitive pressure and need to leverage every available opportunity. The current opportunity in web design world is responsiveness. Most recent digital marketing Read more [...]
The social network with the most year over year growth in 2012 was Pinterest.
While it may be known to the casual observer as simply the place where mostly females spend time pinning recipes and fashion images, it is really much more than that and can have some very strategic business advantages! Let’s review and breakdown the stereotype to show why more and more businesses are using this social network effectively in their online marketing efforts.
Pinterest is an online social network website where users can save (pin) and Read more [...]
With over 1.15 billion users, Facebook is the world’s largest connecting place!
People spend time there and for businesses It offers a valuable opportunity to be seen by and interact with potential customers. As compared to “pull” marketing where the goal is “pull someone to your website,” Facebook offers ability for “intersection marketing” where a brand can connect and “intersect” with their ideal audience where the audience is spending time.
However, for many businesses the Read more [...]
Al-Bar Ranch in Mishawaka, Indiana, and severing the greater South Bend region, has been a long time client of Digital Hill. We recently had the opportunity to not only give the site a new look, but also add some new features to this robust e-commerce site.
The new modern design has a much cleaner look and gives the user a better experience in finding the products they are looking for. The new navigation with drop down sub-pages creates a simple way for users to easily find the Read more [...]
Most growing companies recognize the important of having a strong online, digital presence.
Potential and existing customers are searching for information online, mobile web use for finding information prior to purchase continues to grow, and social media networks have reached a tipping point where more participate than don’t participate. Once a company has their website, blog, and social media properties in action, the key becomes how to measure and improve the performance of these different areas.
A valuable way to begin measuring is to use a free tool like Google Analytics.
Read more [...]
Our team at TabSite continues to roll-out innovative products and apps for Facebook pages!
TabSite today announced a new custom social engagement application,Website ReSizer, available to businesses and organizations of all sizes.
The Website ReSizer Facebook app a solution for every company that spent money investing in their website and then wished they had the same functionality on their Facebook page. Now you can! Simply add the website to your fan page tab, resize Read more [...]
Marketing is much like a wheel in the sense that your website is the “hub”, and all of your other marketing venues are “spokes” pointing back to that hub. So far, we have looked at Social Media as Spoke #1. Today we will be looking at Spoke #3: Networking Efforts.
How many people do you have in your network? Do you know what “good” networking connections look like? How much time should you spend networking a month? How does networking and your website relate to each other? All of these Read more [...]
Marketing is much like a wheel in the sense that your website is the “hub”, and all of your other advertising are “spokes” pointing back to that hub. So far, we have looked at Social Media as Spoke #1. Today we will be looking at Spoke #2: Paid Advertising Campaigns.
Not every business has an advertising strategy. You can usually tell which ones do as they are the ones that you see most often and are likely targeting you. The rule of thumb is you can’t buy what you don’t see so consistency it Read more [...]
Marketing is much like a wheel, in the sense that, you have a hub: which is your website, and all of the other forms of advertising/marketing point in to that hub as “spokes”. The first spoke in the marketing wheel we are going to discuss is social media.
For so long now, social media has been thought of as a way to market your new business or service for free. The problem with this idea is you generally get what you pay for in marketing, and “free” monetarily will generally involve Read more [...]