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Screens are getting smaller….and bigger…and we simply have more of them! The use of the Internet has evolved quickly in the past few years!  Gone are the days of only large desktop computers as primary methods to use the Internet.  PewResearch outlined 2014 stats on the use of mobile devices and tablets, and the data […]

This is Part 3 in the series of online marketing methods businesses can use to grow sales. As I’ve noted, every business can use the web to grow sales; to do so means getting in front of the right people in the right places with the right message. There are multiple ways to get in […]

Growing sales through selling online is a powerful way to reach more people and extend your market. To sell online means getting in front of the right people in the right places. You want much more of a laser focus than a scattershot approach. It also means directing them to the right place online with […]

Every business is interested in growing sales and there are multiple online marketing methods to do so. To have the opportunity to increase your sales online means: Getting in front of the right people in the right places. It also means directing them to the right place online with the right message. That can seem […]

If you’ve ever said “I want to get more leads online,” then you’re a good candidate for TabSite! TabSite is our promotion and lead capture software that offers a wide variety of easy-to-setup apps for blogs, websites or Facebook pages. Each app offers unique and powerful functionality which makes it easy to add extra features […]

Today’s restaurant owners possess incredible resources that weren’t available even a decade ago – social media channels! Social media helps the owners share info about his or her restaurant, creates an ‘in club’ community for customers who are already loyal, and provides extra means of communicating a restaurant’s message to a broader audience. Plus, it’s inexpensive! […]

What makes a great website home page?  Sometimes the best way to outline what you SHOULD do is to outline the key things you SHOULD NOT do. Is your website home page really working for you?  What’s the aim you have for it to accomplish?  The answer to that is really quite simple…. The goal […]

I recently had the opportunity to interview a fellow digital marketer to talk about a client case study she had documented from her work with the client’s business in 2013 and into the start of 2014.  The interview was for my podcast (www.halftimemike.com) and I hosted Amanda Brazel, a social media marketer and coach based […]

With Facebook becoming such an integrated and assumed part of daily life for the average person, most businesses recognize the value of using Facebook to increase their business and brand reputation. Restaurants are no exception. As the owner of a restaurant, bar, or eatery, it is critical that you put the power of social media to […]

The 3 Legged Digital Marketing Stool Defined Online digital marketing has evolved and continues to change.  Long gone are the days when having a static, non-changing web page suffices for reaching and marketing to consumers on the Internet. Today’s consumer is using multiple digital tools, and so to effectively reach them means a company should […]