Build Trust with Email - 315

Build Trust with Email

If your website is the digital equivalent of a billboard, then your email campaigns are the equivalent of an attentive sales representative. Websites are designed to make an impact. They need to be strategically designed and easy to navigate. But their ultimate goal is to inspire visitors to pursue further contact with the business. If […]

Local Content Marketing to Grow Your Search Engine Rank

Local Content Marketing to Grow Your Search Engine Rank

The proliferation of mobile devices has made people more dependent on the internet for local searches. According to Google, more than 76% of people who perform local searches on their phones end up visiting a physical store within 24 hours. If your business has a local presence, it’s important you apply local SEO best practices […]

How to Get More Conversions on your Website-315

How to Get More Conversions on your Website

Many online marketers believe that more leads result in more conversions, so they concentrate on generating leads and not on anything else. But this doesn’t mean you don’t need to drive conversions — not if you want to keep ahead of the game. After all, every step in the marketing funnel is just as significant […]

Add Features to Your Facebook Page with Apps-315

Add Features to Your Facebook Page with Apps

Facebook apps extend the functionality of your page. By installing apps onto your Facebook page, you can run contests, collect lead data, and even provide customer support. Facebook apps lend an entirely new level of engagement with your followers. Here are 8 Facebook apps that will enhance your follower’s experience on your page. TabSite Tabsite […]

Keep Your Site Secure by Updating WordPress-315

Keep Your Site Secure by Updating WordPress

If you’re relatively new to WordPress, chances are a notification of a new version that you should upgrade to has you break out in a cold sweat. Even if you’re a WordPress expert, you might wonder if your plugins and theme will work on the new version, and if or when you should upgrade. The […]

Keyword Research for Website SEO-315

Keyword Research for Website SEO

Keyword research for SEO is where you research the terms people type into search engines when looking for resources similar to your site. Once you know what these keywords are, you can incorporate them into your website content. Do this consistently, and your site will rank for the keywords and keyword phrases on search engine […]

Why All Facebook Posts Are Not Created Equal

Why All Facebook Posts Are Not Created Equal

Facebook may be the biggest social network, but that doesn’t mean all posts hit it big. Some reach millions of people but most only get a handful of likes and shares before they’re forgotten. Posts don’t need to go viral to be a success. They’re doing their job as long as they reach your target […]

E-Commerce Website for an Online Chocolate Store_ The Nut Shoppe Chocolates-315

E-Commerce Website for an Online Chocolate Store: The Nut Shoppe Chocolates

The Nut Shoppe has satisfied sweet tooths in Goshen, Indiana for over 25 years. Their new website, www.thenutshoppechocolates.com, connects the Nut Shoppe with even more customers. The site is as much as a delight as their confectioneries. A gallery with mouth-watering treats sits on the front page. With the search, navigation bars and item bag, […]

What are Image Alt Tags and Why You Need to Use Them-315

What are Image Alt Tags and Why You Need to Use Them

Chances are, when someone lands on your website, they’ll never see your alt image tags at all. However, that doesn’t mean they’re not important. What Are Alt Tags? Alt tags describe an image, in a piece of HTML code, much like a header tag or any other piece of HTML code on your site. Like […]

Professional Landscape Website for AquaScapes of Michiana-315

Professional Landscape Website for AquaScapes of Michiana

Based out of Indiana, Aquascapes of Michiana is an outdoor waterscape and landscape installation company that prides itself on creating beautiful ecosystem ponds and fountain scapes. Aquascapes’s new website reflects the company’s value that customer satisfaction is first and foremost. Let’s cover some of the site’s prominent features. Customer-friendly Landscape Website Design First and foremost, the […]