Category Archives: New Website Launch

E-Commerce Website for an Online Chocolate Store: The Nut Shoppe Chocolates

The Nut Shoppe has satisfied sweet tooths in Goshen, Indiana for over 25 years. Their new website, www.thenutshoppechocolates.com, connects the Nut Shoppe with even more customers.

The site is as much as a delight as their confectioneries. A gallery with mouth-watering treats sits on the front page. With the search, navigation bars and item bag, customers can navigate the site quickly. Nuts, chocolates, and other products are organized so that customers can easily find what they’re looking for.

Along with an attractive design, the site has 2 features that are perfect for both the Nut Shoppe and the customer.

E-Commerce

E-commerce stores help extend a business beyond its physical location. Therefore, customers can purchase gifts, mints, chocolates, and ingredients online in the E-Commerce store. Carefully arranged by category, products are presented with a picture, description, price, and size options.

As they shop, their orders can be accessed through the item bag (represented by a stylized shopping bag). If they want more raspberry creams, they can change the quantity right in the shopping cart. When they are ready to buy, they can simply hit the “Checkout” button, fill out the form, and have their treats shipped.

The business has full control over their store. They can add new products. Product descriptions and prices can be updated as needed.

CMS

A content management system is a back-end tool that makes managing a site much easier. Pictures, SEO, navigation links, pages, and the footer can be changed to whatever the Nut Shoppe desires.

Digital Hill’s CMS is perfect for the nontechnical user who wants to skip coding and get straight to business. With a CMS, multiple users can login in from anywhere and update the site. Site maintenance becomes streamlined as content management becomes collaborative and simple.

Want to quickly edit a product page? The CMS allows someone to modify a particular portion of the page without changing the others. This allows admins to keep the site’s appearance and themes consistent. The Nut Shoppe isn’t reliant on an outside vendor for site management.

Designed by Digital Hill, thenutshoppechocolates.com, is an attractive E-commerce website that is simple to navigate, quick to edit. It’s ideal for The Nut Shoppe to showcase their products worldwide.

The Nut Shoppe is just one of the companies that Digital Hill has built a site for. Check us out at Digital Hill’s site for more information on our web design, CMS, and other solutions.

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Professional Landscape Website for AquaScapes of Michiana

Based out of Indiana, Aquascapes of Michiana is an outdoor waterscape and landscape installation company that prides itself on creating beautiful ecosystem ponds and fountain scapes. Aquascapes’s new website reflects the company’s value that customer satisfaction is first and foremost.

Let’s cover some of the site’s prominent features.

Customer-friendly Landscape Website Design

First and foremost, the site has a clean interface. The navigation bar and footer provide contact information, convenient links to other pages, and links to the company’s social media.

Therefore, visitors can navigate to Projects, Videos, and Services, from any page on the site. The main pages are always just a click away.

Check out the Website Gallery

Next, on the homepage, customers are greeted with a gallery of dynamic water features and the company’s latest projects. The gallery shows how attractive a pond or a waterfall built in your own yard can be.

As a result, placing the gallery right on the front page of the website gives potential landscape customers a glimpse of the work done by the company. Hence, an insight into the company’s capabilities and new possibilities for their own water feature projects.

Simple Content Management with the DH CMS

A great site isn’t just nice to look at; it’s nice to work with. The CMS system behind the site allows admins to control the site. With this CMS, you can add, delete, or edit pages, the navigation bar, content, and images through a portal from anywhere you are as long as you have an Internet connection.

If Aquascapes wished to update their gallery to include more projects, they could easily log in to the portal and edit the gallery photos. Having a CMS system allows Aquascapes to improve user experience and respond to changes quickly to keep the most current information on the site at all times, all within their power and no website updating costs.

Boost Conversions With the Blog Resource Center

Getting traffic and new customers often begin with a regularly updated, informative blog. A resource center is a great tool to add new information to your website.

Think about a site that lacks a blog. It would be difficult to update existing customers and even harder to pull in new prospects. Nevermind the reduced ability to capitalize on SEO. The resource center keeps visitors up to date and engaged and keeps the site from feeling outdated (which helps retain prospects).

Overall, this professional landscape website has a great flow to it. It’s easy for a prospective customer to use and even easier for the company to update.

Aquascapes of Michiana’s site was designed by Digital Hill. Our web design company serves companies in Indiana and all over the US. Learn more at digitalhill.com.

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New Website Checklist: Make Sure Your SEO is Done Before You Launch

You want to make sure your new website looks good and works well. That means no dead links, no blank pages, and no overlooked bugs. But beyond the form and function, there’s another element you need to look at, and that’s SEO.

And in light of Google’s move to prioritize mobile websites, it’s all the more reason for you to assess your website’s SEO-readiness against this checklist:

Domain and host

Does your host web host have a record of major downtimes? A web hosting server with a negative history will hurt your website’s future reputation.

An unreliable host will affect your website’s availability. It’s advisable to use a unique and never-used by someone else domain name, along with a dependable web host known for excellent uptime.
Keyword list

Good copy will make your site rank well on search engines, but it’ll perform much better if you incorporate the right keywords relevant to your industry or niche.

For a new website, it’s wise to go after long-tail keywords because they’re less competitive. In addition, these keywords will help you target specific audiences who are looking for exactly what you’re offering. A great source to look at keywords is www.buzzsumo.com.
Design Theme

Themes are not just about aesthetics. Some design themes are SEO-friendly, some aren’t. To ensure your design is SEO-friendly, it should have clean code on the developer’s side and a modern flow on the user’s side. It should also be responsive for mobile and tablet devices, and quick to load; otherwise, your bounce rate will go up.

Most importantly overall, it should work well on mobile devices. Many people prefer to use their tablets and smartphones as their primary computing tool. Make the browsing experience on smaller screens pleasant and easy. Google cares, so you need to as well!
SEO Tools and Plugins

SEO plugins are simple to add and use, so take advantage of their power in your site. Different SEO tools have different functions, such as LinkPatrol to track and clean up links, and Keyword Tool to find out what keywords your target audience is using to find you. If your site is WordPress add Yoast SEO because it handles both technical and content optimization.
Content

Content is still king, but only if it’s presented right. Gone are the days when you can post short, fluffy content and expect your website to rank. Now, long-form content is a better option because it leads to higher conversions and better page rank. Of course, you don’t have to fill every page with detailed content. Just focus on pages you want to rank and don’t exhaust all your efforts. Some pages aren’t designed to rank anyway, like landing pages.
Photos

You can help your photos appear in the image search results by filling in the metadata fields with relevant alt text. If you already have a focus keyword, add that as well as long as it ties in with the photos. Then set a suitable featured image for every page so that if someone shares it on social media, the thumbnail on the preview will look engaging enough to warrant a click.

These are just some of the things on your SEO checklist, but they’re enough to get you started on the right path. And remember, SEO is an ongoing process. You have to continue working on it long after your website has launched.

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Affordable Small Business Website – ApplianceTech-Inc

In the modern world, virtually all businesses need an online web presence. When searching for information regarding a company or product, the first place many people will look is via a Google Search. Websites, however, can seem like a big hurdle, especially for a small business.

Designed by Digital Hill, Appliance Tech Inc.’s new one-page website is simple, affordable, professional and manageable. It takes helps you overcome the website hurdle with a website that meets all your small business needs.

Small Business Website Features

SEO tools – SEO is a determining factor on where a site ranks in Google. SEO also affects the amount of site traffic. The SEO tools (accessible through the CMS system) allows content creators and admins on the site to customize site metadata, domain names, keywords, H tags, and page titles according to the best SEO practices.
Responsive design – As a mobile responsive site, ApplianceTech-Inc.com offers a great user experience on any device, mobile or desktop.
Simple CMS System – There is no need to know how to code with this back-end system. Digital Hill’s CMS system puts control of practically the entire site into the hands of the page’s admins. Editing of the image gallery and contact form are easily performed. If the business wishes to add an about page, for example, it can be accomplished in a matter of minutes with site-appropriate templates.
Contact Form – Visitors can get more information, purchase services, or leave a comment, can use the contact form.

A Good Example of Starter Site

The website design is simple and straightforward, providing visitors with an attractive and easy-to-navigate layout. The image gallery takes up much of the page and is effective in showing potential clients technicians in action. Thus serving as a preview of the services provided while immediately providing a link to a contact number. The footer and navigation bar give the site more branding power with the logo, social media profiles, phone number and to-the-point copy present.

ApplianceTech-Inc.com is a good example of a starter site. Featuring ease-of-use for both the customer and the business managing it. Digital Hill’s CMS system provides the tools to expand a site as needed. The one-page site serves as Appliance Tech Inc.’s portal to a much wider audience and customer base. Small businesses looking to get on the internet quickly and cost-effectively can look to Appliance Tech Inc’s example. This website offers all a small business needs in an online presence without the high costs.

Our Newest Website BalancedGrowth

Crisp, clean, and to-the-point, the website created for Chicago consulting firm Balanced Growth is succinct, professional and client-focused. Over the course of 5 decades, Balanced Growth’s mission has been to provide long-lasting value and innovative operations solutions to clients in the insurance, healthcare, nonprofit, financial, and associations sectors. Our newest website BalancedGrowth.com serves as an excellent introduction to the firm and its services.

Overall Design

The site’s design is based on simplicity, tight organization and a user-friendliness. This is especially evident on the homepage. Right below the header and navigation is a dynamic rotating gallery. Hence, the images and copy draw users to the business’s services page.

The site is sectioned into 4 distinct parts: footer, news, BG360, Transformation Method, and Consulting Services. Leading visitors to learn more about their services. These sections break up the page while presenting the firm’s most crucial services in a digestible format.

The predominate colors of this site are blue, black, white, and hints of orange. In essence, reflecting the site’s themes of intelligence, innovation, creativity, and professionalism. The color scheme is subdued, used conservatively and is never distracting. Blue and orange (a classic color combination) gently highlight standout text and ideas on pages.

Responsiveness

Mobile responsiveness is an important feature is today’s web. Balancedgrowth.com has a responsive design with an easy-to-follow flow when viewing on mobile.

Javascript and Jquery allow every main feature of the site to be flexible and responsive. This enables the content to be viewed and interacted with on multiple screen sizes. For example, the navigation bar. On the desktop, it stretches across the screen. On a mobile device, it is condensed into a more manageable drop-down menu on mobile.

This approach allows users on smartphones and tablets to have access to the same content as desktop users. Since much of the modern business world uses mobile, Balanced Growth Consulting will reach more potential customers with a responsive site design.

The Tools Behind the Website

The attractive user interface can keep visitors on a site. However, it’s the background website tools that attracts the site’s visitors and keep it running. On Digital Hill’s CMS interface, admins can edit and preview the site’s pages and their content.

Galleries

In the CMS, you can edit the image galleries on the site by:

Adding or removing images
Changing URLs the images link to
Editing gallery transitions

Pages

Updating or changing the content of a page, re-ordering pages or creating new pages is accomplished with a few clicks in the CMS.

SEO

SEO serves as the traffic driver on a website. With the CMS, you can add keywords to the page meta description as needed.

Does this sound like a website your business could use? Contact Digital Hill for more information.

Website Development for Hurricane Boats and Godfrey Pontoon Boats

Managing multiple websites separately can be a pain for a marketing team. With different logins and possibly dealing with different content management systems, it is hard to create a cohesive multi-site strategy.

A multi-site web system simplifies things. You use one login to access all sites. Under one account, you are granted the power to edit, add to, and modify multiple domains as you wish. The layouts, promotions, content of any site is congregated on one single online interface. No switching between sites and multiple logins is involved. You can still keep sites and their individual purposes and content separate with different domains while keeping your brand’s uniqueness across all sites.

The Many Features of the New Multi-Website System

Both Hurricane Boats and its sister-site Godfrey Pontoon Boats have a similar theme and style. This allows users to quickly find the boat information they are interested in. Let’s take a quick look at the shared features of these beautiful sites to see the benefits of multi-site management in action.

Gallery

Each site’s home page features an eye-catching home page rotating image gallery that showcases the boat models and provides a quick link to their page. The team can easily update and re-order any of these images, therefore, keeping the site fresh and current.

Promotions Management

Using Godfrey Pontoon Boats as an example, we can see how easy it is to promote events and sales with the system. The site has a special area right below the boat models section for promotions and sales. This highly visible area is easily updated at any time with the system. So it can be kept current throughout the year.

Footer

Each footer is “sticky” and fixed in place at the bottom of the screen on desktop devices. This keeps important links front and center when scrolling. The footer serves as quick access to two important features:

Build a Boat
The Build a Boat tool lets visitors build their dream boat within an affordable price range. This is a powerful tool that gives users a reason to stay on your site longer. They can literally select their boat with all the custom color and feature combinations, and then see their boat before they order it! In addition, lead capture is implemented into the tool. Users create an account and save their boat design. In this action, their information is collected. As a result, they can be contacted by a dealer nearest to them.

Find Your Dealer
With the Find Your Dealer tool, the move from dream to reality moves is initiated. By providing location and desired boat model, prospects are able to locate dealers near them. Hence, easily to see boats they have in stock or to discuss their pre-select build-a-boat unit.

The Compare Models Tool

Both sites present its various models to visitors on the homepage with a series of image links. The links take visitors to the Compare Model tool where more detailed information on a boat model can be found.

Layouts, a unique description for the model in question, and specs give prospective buyers an idea of what the final product will look like and how the model will serve their needs. Through the tool, a buyer may compare the luxurious Sanpan series pontoon to the family-friendly Sweetwater.

Video

Both sites feature a video section to show off the product. The system allows you to update these videos as needed.

The beauty of a multi-website system comes is evident when you consider each site’s individuality. Although they maintain some uniformity, they have different feels and styles.

Hurricane Boats is all about action and excitement. The design for users who wish to feel “energized, exhilarated and adventurous.” Users feel the urge to hop on the Hurricane and take a ride. In contrast, Godfrey Pontoon Boats is more subdued with a Cinzel font, a greyish-blue color scheme and an emphasis on community rather than the individual.

Using a multi-website system, Hurricane Boats is equipped to get more boats and their new owners on the water. Do you need a multi-website system for your business? Contact us.

Powerful Website Systems: CommodoreHomes . com

Commodore Homes’ new site helps visitors get to the home of their dreams faster. Specializing in modular home design, Commodore Homes needed to put the tools to design and customize homes into the hands of customers. Therefore, we built powerful website systems: commordorehomes.com with the user in mind. The website includes these advanced tools designed to improve user engagement:

InHouse Experiences

Interactivity and control are main features of Commodore’s site. Utilize the InHouse Experiences tool to see and create the house you want to be built. Hence, interiors and exteriors are under your control as you customize roofing, stories, flooring, and other options. There are so many categories and combinations for you to choose from, for example, opt for the Blanco Romano countertop and the brushed nickel hardware.

Starting with the exterior, the site guides you through design, step-by-step. While you design the exterior, you are presented with the options of choosing roof angles, shutters, front doors, and sidings. As you click through your selections, the picture refreshes to show your updates as you go.

Next, we head into the interior, you choose the floorplan (with bedroom and bath plans) you envision. Then go on to design your kitchen with numerous choices in hardware, flooring, countertops, appliances, and cabinets.

From curb appeal to stylish interiors, you are free to fully customize the look and feel of your home. Exert your personality over your new home with InHouse Experiences.

Builder Tools

Both Commodores and builders have access to the site’s extensive set of tools. With builder and dealer tools, builders and site admins can:

Use logins to access information and resources about the homes they offer

Manage, edit and add to modules

Create new displays

Add more categories

Embed InHouse Experiences to their site

Customer Accounts

A Customer Account allows you to save your configurations and floor plans as you modify your project. Creating the account is as simple as filling out a few fields (password, address, email) in a form. As you complete the form, you will be prompted to provide a zip code. The zip code and address you enter will be used to search for Commodore Builders in your area.

About Commodore Corporation

One of the largest builders in the United States, Commodore Corporation is a manufacturer of modular homes that cost much less and provide more customization than traditional site built homes.

Moreover, Digital Hill’s newly designed website for the Commodore Corporation provides a diverse range of customization options from specialized website tools. Visitors coming to CommodoreHomes.com can come with a vision and leave with the home of their dreams. Best of all, the Commodore team has the management web tools to be able to update, control and manage all these advanced features.

Need a robust website that performs multiple types of tasks? Contact DigitalHill.com we can help.

New Landscape Website: Wihebrink Landscape Management

Our newest website for Wihebrink Landscape, wlminc.biz, is a great model of the landscaping business it represents; neat, professional, visually appealing and clean.

This new site is heavy on imagery, lower on text, and has a straightforward layout. Starting with its simple global navigation bar, image links, and a front-page gallery, this site is attractive and easy to use.

Gallery Areas

Good landscaping adds distinctiveness, uniqueness and variety to your yard and home.

Visual appeal is a major aspect of landscape design, therefore, the site has been designed around this concept. Galleries are an effective tool for “showing” and not “telling” a business’s offerings. Instead of large chunks text, visitors get visual examples of the outdoor entertaining areas, patios, and renovations that the company has already done. This gives new customers confirmation that WLM can get the job done, giving them a chance to be inspired regarding landscaping they want for their own homes.

With WLM Inc’s 50 years in the business, there are numerous examples of the company’s previous landscaping experience. Several galleries have been placed on the site, each highlighting Wihebrink Landscape Management Inc’s services, and business model.

The home page greets prospective clients and visitors with a gallery showcasing examples of the past landscaping projects from the company. The rotating slideshow gives the new site a dynamic feel and treats visitors to a slideshow of select photos.

From a company standpoint, our CMS makes it easy to update galleries as needed. New service? Results from a recent landscaping project? A look inside the day-to-day workings of WLM? Photos can be added or removed giving web admins control over one of the site’s main features.

There are 7 Gallery Areas:

Spaces for Family & Friends
How It’s Made
Mother Nature’s Materials
Beauty in Brick Pavers
Protect What You Have
Mistaway Insect Control
Best Looking Lawn in Neighborhood

Other Site Features

Mobile Responsiveness

With millions of users connecting to the Internet with mobile devices, mobile responsiveness is almost vital to modern web design. The site is responsive, with a layout that transfers well across desktops, tablets, and smartphones.

Blog

WLM Inc’s “News” section serves as a blog, with posts delivering company updates to readers. With such an image-heavy site, the News provides an option for local SEO. When home and property owners search for local landscaping companies in a search engine, blog posts will often show up. The current site’s posts focus on WLM’s projects in several cities and areas around Indiana.

WLM Inc’s new site is its second one with Digital Hill. The redesign serves as a visual showcase for the services the company has to offer. While the standard blog and mobile responsive features are there, the redesign lets the landscaping company post proof of its body of work. Gallery areas present past projects and an intimate look at WLM Inc.

Need a professional website with tools your team can manage to keep it updated and fresh with new pages, products, and visuals? We can help.

The Newest Website We’ve Built: The LaGrange County Community Foundation (LCCF. net)

The LaGrange County Community Foundation connects youth organizations, students and the community to numerous scholarships and grants funded by donors. With a mission to sustain leadership and service in LaGrange County community, millions have been raised for projects and community needs in areas such as arts and culture, recreation, and human services. Keeping this in mind, we have designed a new website for the foundation.

Our new website makes it easier for donors, students, and community members to use and navigate the site with:

Mobile Responsiveness

Viewing the website on the mobile device is just as easy as viewing it on a desktop. This makes it accessible for students on-the-go or for visitors to take a quick look on a smartphone or tablet.
Organized Front Page Design

A good front page answers questions quickly. The new website is laid out so the target audience is routed to the appropriate links quickly. New visitors are invited by the gallery to explore the new site and call to actions (CTAs) while getting a glimpse of current scholarships and upcoming events. Right below the gallery, 3 hyperlinks (accompanied by effective graphics) are available; Ways to Give, Apply for A Grant, and Find a Scholarship.

Starting with the website’s Global Navigation, the site is divided into 6 sections with some tabs having drop-down menus for simplicity. The first 3 sections provide information about donors, grants, and scholarships.

Donor Opportunities

Donors and their charitable donations are the backbone of the foundation. The website directs potential donors to several ways of giving (through life insurance, cash, or trusts), fund types, donor rights, and a FAQs.
Grants

The LaGrange County Community Foundation provides grants for programs that provide needed or innovative services to LaGrange County. Qualifying nonprofit and government organizations are eligible to receive a grant through the application process. LIFE Grants are available for local youth organizations and schools.
Scholarships

There’s an astounding amount of scholarships provided by the Foundation. Most of the scholarships were inspired by local residents and are provided to students attending local schools. While some scholarships are targeted for general access to higher education, there are plenty geared toward specific subjects such as journalism and agri-business.

A community-based foundation, the LaGrange County Community Foundation furthers its mission in the community by providing donors with an avenue to give and by offering a great amount of scholarships and grants to students and organizations. Donors, students, community leaders, and schools can navigate the new website and help the foundation fulfill its goal of enhancing the LaGrange County community.

Most importantly for the organization, they can easily control adding new content, pages, news, and keep the latest information in front of their web visitors. More than a site, it’s a powerful communication tool using Digital Hill’s advanced website CMS system.

It’s a win for the organization and those they serve!

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Local Hospital Website Design for PinnacleHealthCare.net

Potential customers don’t want to search around and through an unorganized website. They want to quickly and easily navigate the site to find the information they want. Our latest website design for PinnacleHealthCare.net is a clean, well laid out site; highlighting the services of Pinnacle Hospital. The new site has the following features:

CMS (Content Management System) – Web administrators can easily alter and optimize content with our content management system.

Clean Design – From the global navigation and utility navigation bars to the footer, the site is clear to follow.

Mobile Responsive – During an emergency, you’re not likely to be on a desktop computer. The site is easy to see on a smartphone or tablet as it’s mobile responsiveness allows it to adjust to mobile screens.

Physician Search API Integration – When you come to a medical site, it’s often to find a specific doctor or to search by specialty area. That’s simple on the new site with the MD Staff API integration allowing Pinnacle to easily keep current their medical team directory.

Website User Experience

Pinnacle’s new site is in line with its goal to make sure patients and visitors are comfortable from the get-go. When a visitor comes to the site for information or to make a payment, they can make their way around the site with ease.

Like a well run hospital or a clinic’s waiting room, Pinnaclehealth.net is orderly. The site is designed to be scannable with information presented in a clear, precise way. Just like a doctor’s office.

Navigation

The “About Us” and “Contact” links are right at the top. They are found quickly by users looking to know more about Pinnacle Hospital.

The link “Services and Specialties” is the first on the global navigation bar and has a drop-down menu with an arrow to indicate sub-menus. Visitors see a selection of Pinnacle’s many services.

Three main features, “Urgent Care”, “News & Events” and “Find a Physician”, are in the center of the site, drawing visitors eyes to them. While the other two are self-explanatory, the “News & Events” section provides updates to visitors, keeping the audience engaged.

Plenty of white space surrounds each section, keeping it organized. The text in these sections is keyword rich and purposefully short, avoiding clutter. Buttons styles containing clickable text are professional and easy to see.

Additional features like prominent search bars and an informational footer at the bottom of the site help users find what they need quickly. Some of the links in the secondary navigation bar are present at the footer for quick navigation.

Conclusion

Emphasizing their services, Pinnacle Hospital’s new site represents their medical services. The color scheme (blue and white) brings a unified, calm, clinical and professional look to the web page. The new website design is not just a cleaner look. It is an extension of Pinnacle Hospital’s brand and its mission to serve each person with excellence.

Digital Hill is pleased to provide Pinnacle Healthcare with a new site and the tools to keep their site updated going forward.

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E-Commerce

CMS

Let’s cover some of the site’s prominent features.

Customer-friendly Landscape Website Design

Check out the Website Gallery

Simple Content Management with the DH CMS

Boost Conversions With the Blog Resource Center

Domain and host

Keyword list

Design Theme

SEO Tools and Plugins

Content

Photos

Small Business Website Features

A Good Example of Starter Site

Overall Design

Responsiveness

The Tools Behind the Website

Galleries

Pages

SEO

The Many Features of the New Multi-Website System

Gallery

Promotions Management

Footer

The Compare Models Tool

Video

InHouse Experiences

Builder Tools

Customer Accounts

About Commodore Corporation

Gallery Areas

There are 7 Gallery Areas:

Other Site Features

Mobile Responsiveness

Blog

Mobile Responsiveness

Organized Front Page Design

Donor Opportunities

Grants

Scholarships

Website User Experience

Navigation

Conclusion