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Good web design; it matters. When your company website is easy to navigate, engaging, intuitive, and appealing, you’ll find it much easier to convert your leads into customers. This is because your business will look professional, and professionalism is what customers want above all else. Still not convinced that improving your website is a task […]

When you are setting up an advanced technology company, it is important that you install the right tools and software to help your business to succeed. From ways to communicate with clients to easy design tools, there is a vast range of software that you should consider when thinking about how to make your business […]

As one of the most important marketing tools at the disposal of modern business, web content is a high priority. For businesses of every size and sector, marketing has always been an essential, and with the rise of the search engines and the notion of audience reach, web content has quickly become the standard for […]

When you have been running a business for a long time, it can become almost too easy to cruise along with the wave of mediocrity and getting by, because it is easier than being constantly innovative.

The more companies resist the digital era, the greater the likelihood of falling behind their competitors and closing their doors for good.

If you’re looking for a way to quickly gain relevant followers and sales at the same time on Instagram, influencer marketing is your best option. It works really well on Instagram. According to a report from emarketer, it is the best network for influencer marketing.

Looking for ways to generate sales leads? Here's how to create and implement a simple sales funnel on your website in 4 easy steps.

The new WordPress editor Gutenberg is coming soon. This is the first major change in the editor. Currently, Gutenberg is a plugin. The full rollout will happen in WordPress 5.0. Here's what to know before jumping in.

Make sure your marketing is up to its fullest potential! Use this digital marketing checklist to kick your marketing into high gear!

For Lancaster County, PA and surrounding area businesses! Join Mike Gingerich for a powerfully, practical 90 minutes on Social Media for Business marketing at the Candy Factory Co-Working offices in downtown Lancaster. Multiple events, dates, and times.  See current list below! Is your business unsure of how to best use Social Media for business marketing? Knowing […]