Internet Marketing Archives

Today, a strong online presence is everything for businesses. No matter the size of your company, what you are selling or how long you have been running for, chances are that the majority of your clients and customers are going to find out about your brand online. So, having a strong web presence is absolutely […]

As the majority of the world’s commerce moves onto the world wide web, it’s becoming an increasingly competitive marketplace, one where every store needs to make an impact – fast. Without making a long-lasting impact on store visitors, your eCommerce site stands to lose out, and that can mean the difference between thriving and surviving […]

Looking for ways to generate sales leads? Here's how to create and implement a simple sales funnel on your website in 4 easy steps.

For people to easily find your business you much show up on page 1 of Google search results for your keyword. Here are 3 Google features will help get a leg up on the competition and get on page 1 of Google!

What is GDPR and will it affect your business? GDPR is designed to give citizens of Europe more control over their personal data. The GDPR comes into effect May 25. Do businesses in the US need to worry about it? Maybe. Here's what you need to know.

Digital marketing truly has revolutionized the way we reach people. Even though it’s better, faster and more affordable to advertise in the internet age, some of the old rules still apply. One of those rules is that you need to know who your target customer is and choose the right marketing channels to reach them. […]

Relationship marketing emphasizes the value of building relationships with potential clients above simply making sales. It places emphasis on engaging with your audience, by recognizing those factors which make them human – their wants, their needs, and their pain points. When traditional marketing ruled the day, this wasn’t the case. But with the appearance of […]

So you have a website. It’s got a shiny new design, a few products and pages, a gallery and a few other bells and whistles. You can move on now, right? Actually, if you want your website to be a real marketing tool, that’s dead wrong. There are many reasons your website should be more […]

Gone are the days when only big players ruled the industry; today small and medium scale enterprises have been giving some pretty serious competition to all the top brands. And all high tech marketing tools and promotional platforms have only made it easier for local businesses to venture out into the global market. Armed with […]

Are you starting a new business or division and need a website? Is your current website dated? Or does it need a facelift with new tools? There are some important factors to take into consideration as you look ahead to a new site. These factors will help distinguish you from your competition, make your site […]