Online Marketing Archives

4 Ways to Improve Credibility for Pharmaceutical Companies

4 Ways to Improve Credibility for Pharmaceutical Companies

Credibility is everything when it comes to pharmaceuticals. But this is also be an area where many pharmaceutical companies struggle. So, what can you do to improve the credibility of your brand? Whether you are just starting a new business or you currently do not have the best reputation, you will find that there are […]
Digital vs traditional marketing

Digital vs Traditional – How Should You Market?

If you’re dipping your toes into the waters of marketing, you will likely be aware that there are two approaches. Marketing on social media, Google, anything in the digital domain, and marketing traditionally – through print, PR, broadcasting, direct mail, telephones, fliers or even billboards. With so much choice, it can be difficult to determine […]
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Browser Push Notifications: What Are They and How Can They Help Your Business Website?

Browser Push Notifications. Learn what they are and why you should try this type of online marketing. 4 benefits of browser push notifications.
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How to Use LinkedIn to Promote Your Business

The professional social platform, LinkedIn main purpose is to build valuable business connections. 5 tips to use LinkedIn to promote your business.
4 Ways to Improve Your Business Marketing

4 Ways to Improve Your Business Marketing

It may feel as though building your business is the focus, but there is no point in having a fantastic business idea if nobody knows about it. That is why marketing is fundamental; forming your business is only half the battle. Your marketing strategy can be the difference between success and failure, and it is […]
Strong Online Presence

Tips for Creating a Strong Online Presence for Your Brand

In order for any business to thrive in today’s digital age, it is essential that they have a strong online presence. Consumers use the internet as the first port of call when looking for any kind of product or service, so you need to make sure that you are highly visible online and easy to […]
Successful Digital Marketing

How to Create a Successful Digital Marketing Campaign

There is no right or wrong way to conduct a successful digital marketing campaign, but there are a few tried and tested methods that will guarantee a good result. If you want to conduct a successful digital marketing campaign, you shouldn’t start by purchasing the most expensive technological equipment – the key to success is […]
Omnichannel

What Data Is Collected During the Omnichannel Experience

Your customers are no longer visiting your business only in person or on your website. In fact, most Americans will switch between at least two devices every day. Not to mention the different online channels that they can use to interact with your business. Omnichannel digital agents are changing the way businesses manage their customer interactions. Rather […]

How to Increase Your Chances of Online Success as a Law Business 

From afar, it can seem as though being able to create an online presence is easy. However, if you don’t have experience in this field, you can quickly come to realize that it isn’t as simple as it looks. This is where professionals such as digital marketers, writers, or social media managers come into play […]
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2018 Changes to Websites: GDPR, ADA, and SSL

Is your website up-to-date with 2018's regulations concerning GDPR, ADA, and SSL? Here's what you need to know about each for your website to be compliant.