Social Media Marketing Archives

Images.  They are critical in digital media today. In both social media as well as on blogs and websites, visual imagery has moved to the forefront and is something every digital marketer must master.  Images captures attention, communicates more, and inspires engagement. A leading online software system for businesses, HubSpot, conducted research on images in digital […]

LinkedIn is the premier business social network for finding suppliers, vendors, and services. I attended the New Media Expo conference in Las Vegas in early January. This event is a massive melting pot of social media experts, digital marketers, website hosting companies, podcasters, video and web tv producers and more.  It’s basically a tech geek’s slice […]

Ready to grow your leads and sales via your online marketing this year? The beginning of a season provides a natural opportunity for every company to review, evaluate, and plan needed innovations for the year ahead.   This is even more critical to do with a company’s online presence and technologies because the web changes and advances so […]

The social network with the most year over year growth in 2012 was Pinterest. While it may be known to the casual observer as simply the place where mostly females spend time pinning recipes and fashion images, it is really much more than that and can have some very strategic business advantages!  Let’s review and […]

With over 1.15 billion users, Facebook is the world’s largest connecting place! People spend time there and for businesses It offers a valuable opportunity to be seen by and interact with potential customers.  As compared to “pull” marketing where the goal is “pull someone to your website,” Facebook offers ability for “intersection marketing” where a […]