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How to Use Data Analytics to Improve Marketing Strategies

Message the right people, at the right time and channel. Here's how to use data analytics to revitalize your marketing strategy.
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5 Reasons to Use Monster Analytics to Track Website Analytics

Is your website working for you? 5 reasons to use Monster Analytics, a Google Analytics plugin for WordPress, to capture/report your website data.
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Diagnosing Why a Site’s Set of Pages May Ranking Poorly

If your site is ranking poorly, the first step is to diagnose the problem to see what can be done to remedy the situation. Here is a three-step guide to help you conduct a thorough diagnosis and tips to start fixing the problems.
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Learn Google Analytics Key Terms and What They Track

Want to learn Google Analytics? This primer is an excellent crash course and is a quick way to learn the basics of this important website tool. Learn the most important terms to understand how to get traffic to your website and get more sales.

Digging Into Google Analytics Workshop @ The Goshen Chamber

Join Mike Gingerich and Joe Mehl at the Goshen Chamber of Commerce University Workshop… “DIGGING INTO […]

Improve Your Website Traffic Using Google Analytics

Do you understand your website traffic? Have a website? Do you know how much traffic it […]
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How to Track Conversions with Google Analytics

If you’re selling a product or service online, or using your website for lead generation, […]

Digging Into Google Analytics Workshop

Join Mike Gingerich and Joe Mehl at the St. Joseph County Chamber of Commerce Workshop… […]
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Metrics to Measure the Success of Your Email Marketing

Email is critical yet today in business marketing online.  The key is getting recipients to […]
4 Tips for a Better Digital Marketing Strategy

4 Tips for a Better Digital Marketing Strategy

In the big picture, creating a good, strong digital marketing strategy is just the same […]
Metrics to Review to Measure the Success of your Website Marketing

Metrics to Measure the Success of Your Website Marketing

The only way you can make progress with your online business is to keep track […]