Online Marketing Archives
Top 7 Things to Consider when Choosing a Domain Name
Brick and mortar real estate is all about location. If your business is in a dark alley and surrounded by industrial warehouses, chances are you won’t get a lot of foot traffic. You want to be on a main thoroughfare or part of a busy shopping district so your customers can easily and conveniently get […]
Content Marketing Made Easy: 14 Content Marketing Tools
Content Marketing works. It drives traffic to your site and social media pages, creates a reputation for you and your company, engages potential clients, up-sells existing clients, and hence converts leads into sales. According to BitQuirky, 72% of digital marketers feel that well written, branded content is more effective than print advertising. They also agree […]
Simple Marketing Tips For Small And Medium Scale Entrepreneurs
Gone are the days when only big players ruled the industry; today small and medium scale enterprises have been giving some pretty serious competition to all the top brands. And all high tech marketing tools and promotional platforms have only made it easier for local businesses to venture out into the global market. Armed with […]
Measuring Your Social Media Return On Investment
As with all marketing, it’s important to know how your Social Media Campaigns are performing to get the best possible ROI. The following checklist will help you get setup to calculate your Social Media Return on Investment (ROI) Audience Knowing your target audience is always the first place to start when planning any marketing campaign. […]
What You Need to Know About the Changes in Business Live Streaming [BLAB]
As marketers have rushed to embrace the nuances of social media marketing, along comes another opportunity. Live-streaming is recognized as the newest chance to grab a viewer’s attention and hold it. In the past, live video broadcasting was only available to multimillion dollar television networks. Now you only need a smartphone and an app. Today […]
Digging Into Google Analytics Workshop @ The Goshen Chamber
Join Mike Gingerich and Joe Mehl at the Goshen Chamber of Commerce University Workshop… “DIGGING INTO GOOGLE ANALYTICS WORKSHOP” Together we’ll cover the in’s and out’s of Google Analytics and how it can be used by businesses to help understand your website traffic and how understanding that traffic can help grow your business! At the Google […]
Successfully Outsourcing Your Social Media [Blab]
To increase your business customer base and spread the word about products and services, savvy businesses are using social media. From snail mail and emails to tweeting and posting on Facebook, there are many ways for business owners to market their business and reach both potential customers, and those who have been loyal customers. Social […]
5 Ways for Manufacturers to Use Social Media
The internet and smartphone revolution has completely changed how business is done. Billboards and newspapers were the primary means of advertising in the past, but they won’t get you too far in the current market. Today, the internet is king and rightly so. With more that 85% of American adults having access to the internet […]
Event Registration Website for the RV Industry Power Breakfast
The RV Industry Power Breakfast is an annual event that brings together stakeholders in the Recreational Vehicle industry in the RV capital of the world, Elkhart County. The event provides an excellent platform for attendees to assess the past year while casting an eye into the future and how trends are shaping for the industry […]
How to Grow Your Audience with Podcasting
In our recent #MagnetMarketers live Blab session, Jessika Phillips and I discussed getting started with a podcast and how to use a podcast to connect with a broader audience. We talked about the questions I most frequently get asked to help a business understand how podcasting may be a great option for getting the word […]
