Social Media Marketing Archives

Facebook Custom Audiences: The Secret to More Sales
Most people in the US use Facebook to connect with friends, “Like” Businesses, get their news and entertainment and spend time. Businesses should take a different view of Facebook. As someone that works closely with businesses on their marketing, the demographic information that Facebook is able to gather is amazing. For this reason, alone Facebook […]

How to Amplify Your Content Publishing Strategy for Reach
Everyone is talking about using content marketing today, but what exactly is it and why does it work so effectively? Often called inbound marketing, the content publishing approach strives to turn website visitors into customers. Using written tactics that align with their interests, hobbies and other passions, our new lead is nurtured to a point […]

Facebook Video Marketing: Increase Blog Post Reach
Facebook is always changing! If you want to market on Facebook, you must adapt and change as Facebook changes. Facebook is now allowing you to load a video directly to your Facebook page. You’re not sharing to your page like YouTube or Vimeo. You’re actually publishing your video on your Facebook page. Like all good […]

6 Ways to Market your Facebook App Promotion
Need a simple way to market a special offer and grow your end-of-year sales? Facebook apps for contests and deals can be a great way to generate buzz, increase sales, and drive more traffic to your store during the holiday season. The promotion app, whether a photo contest, sweepstakes, coupon deal offer, or others (Holiday […]

Social Media Updates: The Perfect Length
I don’t know about you, but I like to get the most benefit from the time I spend on social media. So when I found this infographic I was very pleased. It spells out the length of ideal social media update on just about every type of social media, with a couple of extra’s thrown […]

Holiday Marketing: 5 Ways Businesses Can Use Apps to Grow Sales
Have you ever said, “I need to do more for my business online.” Or something like, “I’ve got to use social media better for my business.” Even better, if you’ve recently said, “I want to do much more online this coming holiday season,” then it’s time to look at some of the many versatile features […]

Visuals Make Your Content Marketing Memorable and Compelling
Now a days everyone is short on time, visual content allows people to quickly look over an article and decide if it’s worth a read. Because visuals are processed 60,000 times faster than text content that use visuals get 94% more views. According to HubSpot’s social-media scientist Dan Zarrella, “Tweets with images are 94% more likely […]

The Science Behind The Viral Share Effect
There are some high quality articles out there that just don’t get the (viral) attention they deserve. How information is presented can make or break it’s sharability, so much so that people might not even get past the title. Short attention span aside, there are some key things that can be done to make an […]

Using Email Marketing to Sell
In a day when Social Media is the rage, the reality is that email remains as strong, if not stronger than ever, as a business means to educate and sell online. Email is a universally used tool that everyone sits down to check at work or home. Email gets a business in front of their […]

A Social Media Sharing Strategy for Blog Traffic Growth
How do you grow traffic to your website? One of the keys is having an active blog or resource center where you are weekly adding new content that is helpful to your ideal audience. A second key is then using a social media strategy to help increase the visibility of your post. This article will look […]