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Event Registration Website for the RV Industry Power Breakfast

Event Registration Website for the RV Industry Power Breakfast

The RV Industry Power Breakfast is an annual event that brings together stakeholders in the Recreational Vehicle industry in the RV capital of the world, Elkhart County. The event provides an excellent platform for attendees to assess the past year while casting an eye into the future and how trends are shaping for the industry […]
How to Grow Your Audience with Podcasting 315

How to Grow Your Audience with Podcasting

In our recent #MagnetMarketers live Blab session, Jessika Phillips and I discussed getting started with a podcast and how to use a podcast to connect with a broader audience. We talked about the questions I most frequently get asked to help a business understand how podcasting may be a great option for getting the word […]
6 Ways to Delight Your Ideal Customer Online

6 Ways to Delight Your Ideal Customer Online

How do you delight your customer before they even contact you for help? Companies know they need to be online to reach their ideal customer, but not as many realize they can begin meeting their customer’s needs even before any contact information has been requested or before money has been exchanged. Here’s how you can […]
Branding your Business_ Critical Tips for Being Seen-315

Branding your Business: Critical Tips for Being Seen [Blab]

Over the last few years, branding has become one of the top buzzwords. So much so that many in the industry have deemed it a waste of time and money. Branding at its core is simply relationship building and awareness of your company. And when done right, it can endear customers to you and your […]
A New Website Launched_ PureColor-Salon.com 315

PureColor-Salon.com: New Beauty Salon Website Launch

Pure Color Salon has everything clients need to get the latest hairstyle. Located in Goshen, Indiana, Pure Color is an ultra-modern, full-service salon and they needed a website that showcased this. Sharida is Pure Color Salon’s owner and premier stylist, boasting years of experience and extensive training. Her commitment and dedication to her clients and […]
What We Learned From Social Media Marketing World 2016

What We Learned From Social Media Marketing World 2016

Social Media Marketing World is the world’s largest social media conference and hosts the top speakers on each platform.  It’s a great venue for learning and networking!  While there were many great speakers this year – Guy Kawasaki, Mari Smith, and Brian Solis, just to name a few – the true impact of Social Media […]
Everything You Know About Marketing Has Changed Part 2

Everything You Know About Marketing Has Changed Part 2

Marketing used to be simple. You’d craft advertisements for print, billboards or television hoping that customers would respond. You could be a bullhorn and just shout out your information. Now, however, with the dawning of social media and the web, many consumers expect a two-way conversation; consumers are asking questions and expect a response from […]
Everything You Know About Marketing Has Changed Part 1

Everything You Know About Marketing Has Changed Part 1

There was a time when marketing consisted of having a good product, shoveling out consistent advertising to get in front of people via print, news, and billboards, and then letting leads call in. Nowadays if you do that – you run the risk of not selling anything at all; learning the new rules of the […]
website management system

Website Management System Case Study: City of Goshen

The city of Goshen came to Digital Hill needing more than just a new website; they needed a website management system. Old Website and Previous Pain Points: 1. Not Easy to Update They were unable to update the previous site on their own. Every time they wanted to change or add something a web developer had […]
How to Track Conversions with Google Analytics 315

How to Track Conversions with Google Analytics

If you’re selling a product or service online, or using your website for lead generation, then you’ll want to track conversions. What are conversions? Simply put, it’s when a visitor (new or returning) comes to your website and is “converted” to a lead prospect or a customer. For example, someone signing up for your email […]