SEO Archives

You’re not alone if you’ve wondered about the power of online video. It’s working!  Now the challenge quickly becomes one of getting the most out of your video efforts. Experts in the digital marketing space have shared many video strategies. Here are some of the best ones we’ve come across. Use website embeds for maximized […]

Building a website is a lot like building a house. There’s a lot of planning involved, and even more nuts and bolts, behind the scenes, work, followed by a lot of cosmetic work. But just like a new home, you need to make sure people find your little place on the web, which is why […]

The proliferation of mobile devices has made people more dependent on the internet for local searches. According to Google, more than 76% of people who perform local searches on their phones end up visiting a physical store within 24 hours. If your business has a local presence, it’s important you apply local SEO best practices […]

Many online marketers believe that more leads result in more conversions, so they concentrate on generating leads and not on anything else. But this doesn’t mean you don’t need to drive conversions — not if you want to keep ahead of the game. After all, every step in the marketing funnel is just as significant […]

Keyword research for SEO is where you research the terms people type into search engines when looking for resources similar to your site. Once you know what these keywords are, you can incorporate them into your website content. Do this consistently, and your site will rank for the keywords and keyword phrases on search engine […]

Chances are, when someone lands on your website, they’ll never see your alt image tags at all. However, that doesn’t mean they’re not important. What Are Alt Tags? Alt tags describe an image, in a piece of HTML code, much like a header tag or any other piece of HTML code on your site. Like […]

You want to make sure your new website looks good and works well. That means no dead links, no blank pages, and no overlooked bugs. But beyond the form and function, there’s another element you need to look at, and that’s SEO. And in light of Google’s move to prioritize mobile websites, it’s all the […]

In the modern world, virtually all businesses need an online web presence. When searching for information regarding a company or product, the first place many people will look is via a Google Search. Websites, however, can seem like a big hurdle, especially for a small business. Designed by Digital Hill, Appliance Tech Inc.’s new one-page […]

Google’s new voice search platform, Google assistant, is an integral part of the new Google Pixel. Learn how voice search is leading the evolution in mobile SEO. Google made a big splash recently with their new smartphone announcement, the Google Pixel. It’s Google’s first foray into the smartphone market since the introduction of their Nexus […]

So you have a website. It’s got a shiny new design, a few products and pages, a gallery and a few other bells and whistles. You can move on now, right? Actually, if you want your website to be a real marketing tool, that’s dead wrong. There are many reasons your website should be more […]