SEO Archives

The proliferation of mobile devices has made people more dependent on the internet for local searches. According to Google, more than 76% of people who perform local searches on their phones end up visiting a physical store within 24 hours. If your business has a local presence, it’s important you apply local SEO best practices […]

Many online marketers believe that more leads result in more conversions, so they concentrate on generating leads and not on anything else. But this doesn’t mean you don’t need to drive conversions — not if you want to keep ahead of the game. After all, every step in the marketing funnel is just as significant […]

Keyword research for SEO is where you research the terms people type into search engines when looking for resources similar to your site. Once you know what these keywords are, you can incorporate them into your website content. Do this consistently, and your site will rank for the keywords and keyword phrases on search engine […]

Chances are, when someone lands on your website, they’ll never see your alt image tags at all. However, that doesn’t mean they’re not important. What Are Alt Tags? Alt tags describe an image, in a piece of HTML code, much like a header tag or any other piece of HTML code on your site. Like […]

You want to make sure your new website looks good and works well. That means no dead links, no blank pages, and no overlooked bugs. But beyond the form and function, there’s another element you need to look at, and that’s SEO. And in light of Google’s move to prioritize mobile websites, it’s all the […]

In the modern world, virtually all businesses need an online web presence. When searching for information regarding a company or product, the first place many people will look is via a Google Search. Websites, however, can seem like a big hurdle, especially for a small business. Designed by Digital Hill, Appliance Tech Inc.’s new one-page […]

Google’s new voice search platform, Google assistant, is an integral part of the new Google Pixel. Learn how voice search is leading the evolution in mobile SEO. Google made a big splash recently with their new smartphone announcement, the Google Pixel. It’s Google’s first foray into the smartphone market since the introduction of their Nexus […]

So you have a website. It’s got a shiny new design, a few products and pages, a gallery and a few other bells and whistles. You can move on now, right? Actually, if you want your website to be a real marketing tool, that’s dead wrong. There are many reasons your website should be more […]

. With Google constantly changing what it wants and expects from website owners, it’s hard to keep up to help your site rank well in searches. Google is also extremely secretive about its updates (to help prevent Black Hat SEOs from gaming the system), which makes it even more challenging to know what to do […]

Gone are the days when only big players ruled the industry; today small and medium scale enterprises have been giving some pretty serious competition to all the top brands. And all high tech marketing tools and promotional platforms have only made it easier for local businesses to venture out into the global market. Armed with […]