Digital Marketing Archives

Creating an Email Series for Lead Generation

Creating an Email Series for Lead Generation

Today’s email methods aren’t the mass shotgun approach that worked in the past. The current process is more intricate but also more precise. It should result in higher open rates, higher traffic and potentially more leads and sales. A good campaign will include multiple emails sent on a regular basis which should increase leads. Automation […]
Chamber University - Social Media for Business: What's the latest and working now

Social Media for Business: What’s the latest and working now?

In person learning opportunity! The social media landscape shifts at a fast pace — so fast that you’d get lost without a guide to help you navigate the changes as they happen. But I’m here to help, which is why I’m inviting you to join me on November 9, Wednesday, at the Goshen Chamber of […]
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The Newest Website We’ve Built: The LaGrange County Community Foundation (LCCF. net)

The LaGrange County Community Foundation connects youth organizations, students and the community to numerous scholarships and grants funded by donors. With a mission to sustain leadership and service in  LaGrange County community, millions have been raised for projects and community needs in areas such as arts and culture, recreation, and human services. Keeping this in […]
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Breaking through Content Brain Freeze

Free Writer’s block happens to the best of us. Sometimes, after writing a lot on a specific topic, you’ve run out of fresh ideas and new approaches. You’re simply stuck in a rut, and there isn’t any way out … or is there? When it comes to content marketing, failing to produce relevant and interesting […]
Aesthetics vs. Usability in Web Design

Aesthetics vs. Usability in Web Design

When it comes to your website, a site that’s easy to the eye will leave a positive, lasting impression. First impressions matter on the web where people make decisions in seconds on whether to stay or go!  And while it’s easy to get carried away with design extravagances that look cool, you must always keep […]
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Local Hospital Website Design for PinnacleHealthCare.net

Potential customers don’t want to search around and through an unorganized website. They want to quickly and easily navigate the site to find the information they want. Our latest website design for PinnacleHealthCare.net is a clean, well laid out site; highlighting the services of Pinnacle Hospital. The new site has the following features: CMS (Content […]
simple marketing tips for small and medium size businesses

Simple Marketing Tips For Small And Medium Scale Entrepreneurs

Gone are the days when only big players ruled the industry; today small and medium scale enterprises have been giving some pretty serious competition to all the top brands. And all high tech marketing tools and promotional platforms have only made it easier for local businesses to venture out into the global market. Armed with […]
How to Customize Your Google Analytics Dashboard - 315

How to Customize Your Google Analytics Dashboard

Customize your Google Analytics Dashboard for Social Media traffic, Mobile Stats, and Demographics In Google Analytics, you receive a generic dashboard. It displays the metrics Google thinks are most important about your website in an easy to understand graphic format; the location of your website visitors, the number of users visiting your site and your […]
Digital Hill's Newest Website_ SelectSewingService.com - 315

Local Business Website Design: SelectSewingService.com

constan Introducing Digital Hill’s newest website build. www.SelectSewingService.com. Select Sewing Service is a company that connects consumers with various sewing products, machines, and classes in the greater Indianapolis area. The website’s design reflects the business with a creative, stitched theme throughout the web pages. Website Design Features: Photo Gallery – A photo gallery is a […]
Measuring Your Social Media Return On Investment - 315

Measuring Your Social Media Return On Investment

As with all marketing, it’s important to know how your Social Media Campaigns are performing to get the best possible ROI. The following checklist will help you get setup to calculate your Social Media Return on Investment (ROI) Audience Knowing your target audience is always the first place to start when planning any marketing campaign. […]