Blog

Change. It’s the name of the digital game! Keep up or simply fall way, way behind. Things change fast online.  What worked online 2 years ago, might be old now.  What was leading edge 3 years ago may be obsolete, and social media leads this charge. I can’t count the times on both hands that […]

Email is critical yet today in business marketing online.  The key is getting recipients to open your emails, and then to act on something in your email. Your emails can and need to bring leads to your business and return the investment you’ve put into them. But how do you know if your newsletters are, […]

Wanting to use Social Media strategically in your business? Trying to determine what social networks to use? In this October 22 morning workshop, I will discuss how Facebook, Twitter, LinkedIn, Pinterest, Google+ and Instagram can help entrepreneurs and businesses. We’ll look at each platform and outline a plan for how businesses can use social media as part of their […]

There’s no specific formula for creating viral content. A home video of a laughing baby can become an overnight sensation while a short film released by a studio can fly under the radar. It’s hard to predict what makes people tick, but you can increase your chances of producing content folks will want to share […]

Post #2 in our What We Do on the Web Series Digital Hill is excited to announce the launch of the new responsive website redesign for Master’s Design Build of Hatfield, PA. Their new website showcases the masterful work they do in additions and remodeling. Master’s Design Build needed a new high-end look on the web […]

Quality nearly always trumps quantity, especially when it comes to customers. Though it’s good to have a big clientele base, it’s still better to attract your business’s ideal customers because they: become repeat customers grow loyal to your business refer your business to people they know require low maintenance and minimal support upgrade to your […]

Is your business looking for powerful web tools to help you sell more? Are you looking for advanced tools to let potential customers customize your product online? Needing to sell more big ticket products online?  Digital Hill can help! Welcome to post 1 in our new blog series: What We Do on the Web We […]

In case you didn’t know the origin of the term Black Friday, it has nothing to do with how unpleasant you feel about humanity after waiting in line at dawn with thousands of others for a chance at a cheap TV. Black Friday is when retailers kick off their Christmas sales, with the hopes that […]

In the big picture, creating a good, strong digital marketing strategy is just the same as any other marketing endeavor: learn the rules, work hard, and spread the word. Of course, there are plenty of specific tools and tips that can be used on the digital front, from keyword research to Google Analytics. It can […]

Location-based online searches are popular among consumers using mobile devices. Local SEO has the potential to help local businesses stand out in search engines and be found by potential customers. One vital local SEO practice involves creating and maintaining business listings on the key directories, apps, and websites that factor most into the local search […]